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Magento Development: Organizing Backend Requirements (Part-3)

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In the previous parts of the blog, we have discussed in detail the method of Magento development including the design as well as the user interface functionalities.  These things are of great significance when any business owner wishes to hire a Magento developer. Magento developers can go through these parts to get some good information regarding the development of this popular ecommerce platform. Apart from this, such businesspeople who wish to create a magento website or develop an online store with Magento can also go through those sections.

Before hiring any Magento developer, it is advisable to have a look at certain things which should be taken into consideration for magento development. An expert magento developer should be aware of these things. Preparing yourself with the required things can make the task easier.

Here, we are going to discuss about the backend requirements and how they can be organized. Be it Magento Go or any edition of Magento, organizing the backend requirements is of utmost importance.   Certain necessary things for backend are Content Management System (CMS), Customer Relationship Management System (CRM), Web Analytics tools and Accounting Systems.

Content Management System is a web application which is useful for monitoring and altering the website content as and when required. Anyone who runs a website can use this system to edit the website content without the knowledge of HTML. This system is available with a username and password with which the authorized person can make the required changes in the website. With Magento, Easy CMS/ Block- free version; the merchants can get an open source CMS that leads to an increased growth. Refer http://www.magentocommerce.com/magento-connect/site-management/content-management/easy-cms-block-free-version.html.

Another important requirement is CRM, which makes easy for the businesspeople to keep a track of the data related to customer details, Sales and purchase, stock & Inventory  are a few. Magento Vtiger Connector is an integration tool which allows the user to exchange the data from a magento store to Vitger which excels in administering the data.  This data exchange includes everything from customer details to invoices.  Refer http://www.magentocommerce.com/magento-connect/site-management/crm/vtiger-connector.html

Along with these, with a view to boost the sales as well as the store’s online presence; the online merchants can make better use of the web analytics tools that can be easily installed with magento. There are various tools available which can be easily integrated with Magento. One such tool is Runa Sales Lift Integration: http://www.magentocommerce.com/magento-connect/marketing/analytics/runa-saleslift-integration.html .This tool increases the sales up to 60% with the help of advanced analytics providing the results in real time converting the clicks to customers.

Once the sales boost up, the online shop is likely to get crowd of customers. To maintain the details, of incomes and expenses, a need for accounting system arises. Magento’s accounting system can serve the purpose and can ease the task for the businesspeople. Many magento extensions are available that can be easily integrated with the Magento shop as well as Magento website. Refer http://www.magentocommerce.com/magento-connect/integrations/accounts-back-office.html.

One such integration is “Login with PayPal Access”. This integration can be installed for free. It allows the customers to login in the seller’s website with their PayPal User Id and Password. This enables them to access the data which in turn avoids the hassles of registration and checkout simultaneously providing the entire data to the sellers such as customer’s email id, shipping address directly from their PayPal account. Refer http://www.magentocommerce.com/magento-connect/integrations/accounts-back-office/log-in-with-paypal-access.html. Taking care of all the backend requirements, business owners can sum up to a complete Magento development.

Considering all the necessary things such as The Magento Design, User- Interface Functionalities and the Backend requirements, Magento Development can be at ease. In addition, before starting with Magento be sure to get all the necessary things required as to which design to choose, template selection, choosing different magento extensions that suit the purpose. Always hire an expert magento developer that can ease the task for you with its vast knowledge in the field.

Good Luck and Happy Magento- Going!!!!

Specific Requirements Before Getting Started With Magento Development

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As we all know, Magento is the well known open source software widely used to develop online stores with overall functionalities such as Magento design, Search box, Payment gateways, Product description, Product display with multiple images, searching product through  Size, Category, Colour, Variation type and more. Certain online traders wish to develop an online store according to their own needs which suits their business requirements perfectly. Custom Magento designs; custom magento templates fulfil these needs of the businesspeople. Online traders can get a fully customized Magento store including all the functionalities.

Getting a stunning ecommerce store developed on such a brilliant ecommerce platform can be the first step towards success for an online business. To get this task done, Magento developers are required. Currently, Magento developer(s) are in huge demand. However, before commencing the magento development, here are some cues that can be of great use for the Magento Professionals:

  • Backend:  Select “System> Configuration, then Advanced > Configuration.  A dialog box as shown below will appear. In the Debug section, enable “profiler” and in the “Template settings”, enable “Log settings”. You can see File Location directory is /var directory. Please ensure that this directory allows writing in the file.
  • Then activate the “Developer Mode” in the programming part, in vhost configuration. To activate the developer mode, insert this command in the vhost configuration :
  • Altering the index.PHP file:
    In order to activate the Varien Profiler and display the errors, the index.php file is to be edited. The index.php should view as given in the below image:
  • Checking MySQL: With respect to know which queries take long time to load the page; we can log all the queries to determine the query that takes the longest time. This can be done by modifying the script as follows :
    • By altering the lib/Varien/Db/Adapter/Pdo/Mysql.php and set to true: $_debug, $_logCallStack and set to “0″ the $_logQueryTime value.
    • Preparing a writable directory in var called debug (that is, var/debug) in your magento directory.
  • Necessary Magento extensions:Extensions are installed to get help while developing an ecommerce store on Magento. All extensions are not Magento compatible.  The compatible ones are Web developer toolbar and Layout analyzer.
    • Web development toolbar: This extension is used to add tool buttons in the top right website corner. This allows us to see block information, clear cache, allow translation, block any pages, allow blocked content and more.
    •  Lay out Analyzer:  With the help of this extension, the preview of the store layout can be seen before making it live.  Final XML Layout can also be viewed.

Using all the above mentioned tools and some more, Magento development can be accomplished easily. However, the tools should be handy as at times it becomes difficult to establish and modify   the Magento based online store.

ZestTech Solutions, deals in Magento development services including easy magento development with the use of latest magento development ways.