Tag Archives: seo company

SEO services offered by an expert SEO Company

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In the recent times, the use of internet marketing is increasing by leaps and bounds. Every business wants to be at the top of the search engines. In order to fulfill their dreams, companies prefer to develop a search engine friendly website that will help them to get more traffic which in turn will generate more cash. So, companies prefer to assign this task to an esteemed Seo Company who can guarantee success to them.

What is Seo?

SEO refers to Search Engine Optimization means use of such keywords, key phrases that are easily recognized by the search engines so that they can show your website to the visitors who are searching on the internet. This helps the visitors to get exactly what they want and also the organizations get the benefit of better audience. For e.g.:  If people search for home based work in Google, then they will see enormous sites as a result. Suppose, if your website matches the keyword “Home Based Work” then it may be possible that people prefer your website, click on it and may contact you for the work. In this way, users’ as well as the organization or an individual’s needs are fulfilled.  SEO is mainly based on four main principles:

  • Select the proper keywords.
  • Enhance the website
  • Increase the inbound links
  • Checking the output and rerun the process.

Apart from this, in the times of tough competition people want their websites to gain the highest Google rankings.  In terms of Google Ranking we can say: Better Ranking leads to Better Traffic with more cash as the Outcome. So, with a view to get the ethical SEO services with guaranteed Google Ranking, organizations prefer to assign the task to those Seo companies uk who can provide them utmost satisfaction.

Zesttech, a SEO company from UK offers SEO services and SEM services around the globe with its unit of talented SEO veterans.  Zesttech has its clients in London, Europe and many other countries. As a strictly professional company, Zesttech strongly follows the morality avoiding involving in any kind of unethical methods. The Seo services provided us includes selection of perfect keywords that chase the traffic and turn it into conversion.  Keyword search includes Google page rank, use of keyword phrases in title tags, depth of keywords. This method is adopted to ensure that our clients get maximum number of customers.

(Screenshot from Google.co.uk)

Zest tech, a London based SEO Agency provides organic SEO services that are helpful to get you guaranteed Google ranking. We also provide:  On page Optimization that refers to developing and adjusting website content & off page Optimization that refers to creating proper inbound links in your website, known as Google ranking services ensuring accurate Google results. If your website has relevant back links, built regularly say 5- 10 back links, then in a very less time your website will receive better guaranteed Google ranking.

Inbound Marketing and SEO :

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Inbound marketing is the term coined by the company called “Hub spot”. It is the method through which we can get qualitative leads connecting us to the highly targeted public. It is less expensive and saves time. Inbound marketing includes, blogging, Social Medias like as LinkedIn, Digg and more.

SEO refers to Search engine optimization, which is one of the main strategies of Inbound Marketing. There is an unending debate going on between Inbound Marketing and Seo, it’s a very difficult question what to choose between the two. SEO is used to improve the website ranking on search engines with the aim to generate more traffic to reach the targeted crowds.

The debate on inbound marketing vs. SEO highlights Content Marketing. Content is the only mode through which viewers are attracted to visit the websites and read the articles and blogs. Any article or blog published for the sake of SEO only; does not gain much traffic as those websites and do not get frequent or loyal visitors. Content should be fresh and updated to make the blogs live and informative. Along with marketing, the viewers should also get the information they want.

Content Marketing is not only including text, it should also include internal links that refer to the other relevant information which makes the website, blog or article more informative.

 

The integration of Inbound Marketing and SEO is a big discussion topic nowadays. Some people are not ready to accept this integration while some are ready to use this combination to increase the traffic and promote the business. Inbound marketing uses Seo, Social Media and blogs while SEO is just a part which deals only with the strategies to improve the website rankings though the Search engines and blogs.  The website or blog should have SEO architecture, back links and Seo friendly content.

Those people who balance both inbound marketing and Seo strategies excel in business. By accepting the collaboration of inbound Marketing and SEO, you can march into the direction where the entire industry is advancing. If you are having any business or agency, you can discuss with your colleagues and then you can adopt specific strategies. The industry adopts the mixture that provides logical activities, natural thoughts and social innovations.

However, certain critics will be present who will not accept this convergence, their critique has little significance. They can continue with their own thoughts and can run their business as usual involving in the same old means and make such mundane debates.  However, there are those having inquisitive and flexible minds who want to keep themselves updated will surely adapt with the changes happening in the industry.

Yet, industry still continues to advance with the different minds be it early adapters, late arrivals and those who first see others using the latest trends, verify the pros and cons and then take the decision to accustom with the trends and benefit the business.